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Welcome to Arrthi!


Thank you for your interest in Arrthi. We are a family friendly brand with content suitable for all ages. All content is original artwork created and owned by Arrthi. Copyright © Arrthi. All rights reserved. 


For any questions please get in contact:


On this page you will find information on the following:













  • Arrthi: Is the trading name for: Mrs Arrthi Little, Freelance Cartoonist.

  • Content: Means works such as but not limited to: character designs, cartoons, logos, animation, stories, sketches, illustrations, artwork, comics, design, ebooks, comic books, picture books, patterns, layout, symbols, fonts, music, voice over and sound effects.

  • Brands: Means a collection of our content grouped into a single project, where the works such as but not limited to designs, characters and stories fit into a coherent and tradable Intellectual property.

  • Intellectual property (IP) portfolio: Is the grouping of the different IP projects. Different projects or ‘brands’ fall under their own separate IP.  This is so individual brands can be sold to different businesses.

  • Materials: All materials used in communication of the IP such as but not limited to: catalogues, brochures, books, brandbooks, and films.

  • Site: The website is owned and managed by Arrthi.

  • Services: Means the services we use to conduct business activities.




2.1 Materials

  • Arrthi is the owner and originator of all content within Arrthi’s materials. The intellectual property contained within Arrthi designs and products is protected by copyright law. 

  • No part of the material, including the product designs themselves, may be copied, reproduced, scanned, stored or transmitted in any way, either physically or electronically, unless permission is given by Arrthi in writing.

2.2 Website

  • Arrthi is the owner and originator of all content within this website. 

  • The intellectual property contained within Arrthi designs and products is protected by copyright law. 

  • No part of this website may be copied, reproduced, scanned, stored or transmitted in any way, either physically or electronically, unless permission is given by Arrthi in writing.

  • For more information on copyright visit the UK gov website:




  • All work by Arrthi is fictitious and completely original. Any similarities to actual persons or events are purely coincidental. 

  • I do not copy or use anyone else's artwork ever.  If a reference to another artist is made it will clearly be credited.

  • If you feel that a piece of my work infringed on your copyright or not given credit please come to me and I will look to resolve it as soon as possible.

  • For clarification, I am working on projects that can take years to develop, so I catalogue and date all my ideas. In the field of art it’s only reasonable to expect more than one person will come up with similar concepts and designs. I have absolutely no interest in copying others. I am only interested in creating original work.




  • We use cookies to provide the services and features offered on our website, and to improve our user experience. 

  • Cookies are small files or other pieces of data which are downloaded or stored on your computer or other device, that can be tied to information about your use of our website (including certain third party services and features offered as part of our website).

  • By using our website you agree to such use of cookies, unless you later decide to disable them. Please note that if you delete or disable our cookies you may experience interruptions or limited functionality in certain areas of the website.



5.1 Overview:

  • This website is owned and operated by Arrthi. These Terms set forth the terms and conditions under which you may use Arrthi’s website and services as offered by us. 

  • This website offers visitors an overview of the artwork and brands created by Arrthi. By accessing or using the website of our service, you approve that you have read, understood, and agree to be bound by these Terms.

  • The term "Arrthi" or "us" or "we" refers to the owner of the website. The term "you" refers to the user or viewer of our website.


5.2 Terms of use:

  • Your use of any information or materials on this website is entirely at your own risk, for which we shall not be liable. It shall be your own responsibility to ensure that any products, services or information available through this website meet your specific requirements.

  • This website contains material which is owned by us. This material includes, but is not limited to, the design, layout, look, appearance, artwork and graphics. Reproduction is prohibited other than in accordance with the copyright notice, which forms part of these terms and conditions.

  • Unauthorised use of this website may give rise to a claim for damages and/or be a criminal offence.

  • Neither we nor any third parties provide any warranty or guarantee as to the accuracy, timeliness, performance, completeness or suitability of the information and materials found or offered on this website for any particular purpose. You acknowledge that such information and materials may contain inaccuracies or errors and we expressly exclude liability for any such inaccuracies or errors to the fullest extent permitted by law.

  • From time to time this website may also include links to other websites. These links are provided for your convenience to provide further information. They do not signify that we endorse the website(s). We have no responsibility for the content of the linked website(s).

  • You may not create a link to this website from another website or document without Arrthi’s prior written consent.

  • We may, without prior notice, change the services; stop providing the services or any features of the services we offer; or create limits for the services. We may permanently or temporarily terminate or suspend access to the services without notice and liability for any reason, or for no reason.

  • We reserve the right to modify these terms from time to time at our sole discretion. Therefore, you should review these Terms periodically. Your continued use of the Website or our service after any such change constitutes your acceptance of the new Terms. If you do not agree to any of these terms or any future version of the Terms, do not use or access (or continue to access) the website or the service.

  • The agreement is governed by and is to be construed in accordance with the laws of England and Wales and shall be subject to the exclusive jurisdiction of the Courts of England and Wales.




  • Arrthi’s Intellectual property portfolio is a collection of brands, including but not limited to: Arrthi, House of Arrthi, Jono Bowstar, Marty of Bubblington, Rameni, Totally Cute Sea, Dinosaurs Roarsome Legends, Baby Sea, Planets The famous balls of Gas and Rock, Cheeky Legends, Pebble Dash and Little Aliens Universe.

  • We are in the process of developing new brands all the time and while under development will remain a trade secret and not be disclosed outside of our organisation.

  • We regularly take stock of our IP assets by an internal ‘IP Audit’.

  • Our brands are treated as separate entities allowing us to trade individually on their own terms.

  • Within each brand our IP is further defined by Classes.  These classes allow us to trade our brands through different avenues defined by our trademark.




7.1 Why we need your data:

  • Allow us to run our website so we can communicate our services.

  • Respond to any feedback and requests you send us, if you’ve asked us to.

  • Provide you with information about our services.


7.2 What we do with your data:

  • We do not store details or share customer details with any 3rd parties. We will not sell or rent your personal information to any third party without your permission.

  • Our website is hosted on the platform. provides us with the online platform that allows us to communicate our products and services to you. Your data may be stored through’s data storage, databases and the general applications.

  • If you have subscribed to one of our newsletters or advised us of your email address, post or phone number we may occasionally update you on news and special opportunities via email.


7.3 Your rights:

  • You have the right to request: information about how your personal data is processed, a copy of that personal data, that anything inaccurate in your personal data is corrected immediately.

  • You can also: raise an objection about how your personal data is processed, request that your personal data be erased if there is no longer a justification for it, ask that the processing of your personal data is restricted in certain circumstances.

  • All subscribers can opt-out of receiving marketing communications from us by emailing us at





  • We don’t endorse any political or religious views in person or via social networking.

  • We are not liable for any comments made by family or friends on social media, websites, articles etc.

  • We do not endorse every request or social matter.

  • We champion equality and treat everyone without bias.


8.2 What our core values are:

  • High quality.

  • Family entertainment.

  • Nothing offensive. Ever! But fart jokes are encouraged. 

  • It has to be ‘official’, and what we mean by that is, producing work does not look out of place alongside current market leaders.

  • My work is to always be inclusive of everyone and universally age appropriate family entertainment. 

  • Culturally diverse, being an underrepresented ethinic minority myself I drive the importance of incorporating diversity and inclusion.

  • I have a passion for animals and want to support them in any way I can.

  • Decisions I make take into account protecting the environment as best as I can.




9.1 Notice:

  • We create exclusive artwork for our clients.  Therefore it's not possible for us to design outside these contracts (including favours for family or friends), as this would inflict on our contractual agreements.


9.2 Process:

  • I will start work once a budget and terms have been agreed. Terms will include - hiring Arrthi to design, and I will retain the copyright - I will licence work at a yearly fee (cost will depend on scale) - or sell a perpetual licence.

  • Minimum hire requirement starts as a single daily rate of £375 (VAT not applicable). 

  • If work is completed within the budget, the budget will be honoured for up to 12 months after the work has been signed off.


9.3 Project examples:

  • Character design - I offer full character design services, including turnarounds, posses, expressions, outfits, stylesheets, colouring etc.

  • Illustrations - I offer services for all illustration projects, such as picture books, book covers, greeting cards etc.

  • Logo design - I will create and develop a logo for your company/project.

  • Branding - I will brand your company and provide the following; logo(s), stylesheet (colour profile, guidelines, font’s etc.), templates (Headers, broches layouts, corporate presentation slides etc.), patterns etc.

  • Consultancy - I offer a consultancy service on a project basis where I can offer feedback and suggestions on my specialist subject character designs.

  • Websites - Due to the technicalities of website design, I am unable to create or manage websites at this time.  However, I can offer a design input or create graphics for a website.


This page was last updated on 26th January 2022.

We keep this page under regular review.

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